Fairport, N.Y. - CooperVision has expanded the sphere powers of its Proclear 1-Day contact lenses. A new plus sphere power range up to +6.00D allows even more patients to experience the health, convenience, and comfort of the daily disposable modality. Additionally, CooperVision is now offering Proclear 1-Day in a 30-lens revenue carton.

"CooperVision is committed to continuously evolving our portfolio of premium contact lenses, thus providing a greater selection to patients and practitioners alike," said James Gardner, director of marketing, CooperVision. "With the addition of new sphere powers and a smaller carton option for Proclear 1-Day, we have created even more opportunities for patients to experience exceptional levels of comfort and health, along with the convenience they have come to expect from daily disposable lenses."

The plus powers offer eye care practitioners more fitting options in a modality that has a patient compliance rate of 94 percent*, the highest rate of any modality. This often means that the patient is more likely to return for the next annual supply on the anniversary of the initial dispense.

In addition, Proclear 1-Day lenses allow patients to benefit from the health and convenience of a daily disposable lens without spending more. An annual supply costs approximately the same as a two-week premium silicone hydrogel lens plus solutions.

"The new 30-lens carton is ideally suited for the occasional wearer, and affords the opportunity for practitioners to move patients into a more convenient modality with outstanding health benefits and a high rate of patient compliance," Gardner added.

As part of CooperVision’s PC Hydrogel™ family of lenses, Proclear 1-Day lenses are the only recent daily disposable to introduce an entirely new lens material to the modality - one that doesn’t require additives or wetting agents. Proclear 1-Day lenses are manufactured with CooperVision-patented PC Technology™, which keeps them moist and comfortable throughout the day. Proclear 1-Day lenses are made with omafilcon A material, the only lens material with an FDA-cleared indication associated with improved comfort for contact lens wearers who experience mild discomfort or symptoms relating to dryness during lens wear.

Proclear 1-Day lenses feature aspheric front surface optics, which correct for lens and theoretical corneal aberrations, resulting in crisp, clear vision. The optimized lens design and handling tint allow for easy lens insertion and removal, while the patented molded round edge reduces conjunctival interaction, resulting in continuous wearing comfort. Proclear 1-Day lenses are also as healthy as they are comfortable because they are replaced every day, reducing the time for deposits like proteins and allergens to build up on the lenses.

In addition to the new sphere power ranges, Proclear 1-Day lenses have a center thickness of 0.09mm at -3.00D, a Dk/t of 36.6, a 60 percent water content, an 8.7mm base curve, and a 14.2mm diameter.

*Source: "Compliance and contact lenses", Review of Cornea and contact lenses, March 2006.

Related posts & pages: Proclear Multifocal, Proclear Toric, Proclear Compatibles, 10 Facts About contact lenses, Contact Lens Safety Tips.

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To help launch the new Wayfarer Color Collection, Ray-Ban collaborated with five prominent underground artists in New York for the Project Colorize Campaign, which culminated with a daylong event last month.

"Project Colorize," part of the month-long Public Art Gallery project, features the works of artists: Ron English (pictured left), Tara McPherson, Scott Alger, Queen Andrea and Toofly, on giant billboards in various locations around New York City. The unveiling of the billboards was accompanied by a public stunt that literally stopped traffic on Sixth Avenue when a troop of actors, dressed all in black and wearing colored Wayfarers, froze in the middle of the intersection between 31st Street and Sixth Avenue to stare up at artist Ron English’s billboard as it was unveiled.

The "6th Avenue Freeze" was followed by an after party at the Henri Bendel store on Fifth Avenue where customers were able to shop for Ray-Ban styles, including colored Wayfarers, while enjoying cocktails, hors d'oeuvres and a DJ spinning music.

Related pages: Ray Ban Wayfarer - The Legend Renewed, Madonna in Specially Made Ray Ban Wayfarer, Ray Ban Sunglasses Declared Retro Comeback of the Summer.

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Due to problems at the Marathon Tower data center cause by Hurricane Ike, the FramesDirect.com web site was down for nearly a day. We appear to be back up and apologize for any inconvenience this might have caused to our loyal visitors. Considering the amount of damage and lack of power that many businesses and residents in the Houston area suffered, we were lucky. Our offices are intact with electricity, air conditioning and phone service, so we will be open as usual Monday morning.

Thanks for coming back!

We're happy to announce the addition of an Optical Discussion Board feature to The Eye Zone blog. The new forum-like interface on our discussion board page provides an easy to read and follow list of all recent comments posted on the blog. Visitors no longer have to go to the actual blog posts to see which have active discussions.

So, feel free to join in on any of these moderated discussions about our various posts regarding optical news, sunglasses, eyeglasses, goggles, contact lenses, celebrity eyewear, etc.

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(Vacaville, CA) Over Labor Day weekend, Travis Air Force Base hosted the Air Expo, featuring the Thunderbirds. The Thunderbirds, U.S. Air Force Air Demonstration Squadron, put on quite a spectacular show, despite the high wind gusts that came through. Adults and kids of all ages came out to see the magnificent Thunderbirds sore through the air at remarkable speeds while performing precision aerial maneuvers. The Thunderbirds have been spotted wearing the Flip-up sunglasses from Scheyden Eyewear.

You can also see the video of a pilot in-flight, wearing the Flip Ups, by clicking on the video image above.

Related pages & posts: Scheyden Eyewear Soars Over AirVenture 2008, Scheyden Sunglasses, Scheyden Flip-Up Sunglasses.

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